Associate Marketing Manager
Built Brands, LLC
BUILT is one of the fastest-growing, best-tasting protein snacks – a Built Puff with a delicious taste and unique, indulgent marshmallow-y texture that has everyone talking on social media. It has our retail partners talking too! Born as a DTC brand, Built is expanding rapidly across the U.S. with distribution in Walmart, Sam’s, and Costco to name just a few.
The Associate Marketing Manager supports and executes a wide range of marketing initiatives. This includes marketing calendar support and ideation, management of shopper marketing (i.e. in-store display, loyalty programs), and aspects of reporting. This role ensures Built drives awareness and consideration with a consistent brand presence, and interacts cross-functionally with creative, sales, social, and DTC teams.
The ideal candidate will have a demonstrated passion for brand marketing, combined with a strong attention to detail, consumer empathy and desire to learn and grow! This candidate is on top of trends, has a passion for creative and loves all things social.
This role reports to the Senior Director of Brand.
The Role – Duties & Responsibilities
Marketing Calendar Support:
- Supports the development of marketing calendar, inclusive of ideation and capturing key moments across social, retail, media and DTC
- Contributes to social and content brainstorming (working closely with Social Media Manager), and supports an on-going connection with the creative team to create thumb-stopping, “must share” and on-brand content
Shopper Marketing:
- Supports shopper marketing initiatives, working closely with sales and marketing, to help derive plans that drive in-store demand and product trial
- Briefs creative team and works with external vendors to ensure on-brand communications in-store, and to execute tactics with excellence
Reporting:
- Monitors social feedback and provides recommended responses, in partnership with CS and working closely with Social Media Manager
- Supports the reporting of monthly social media performance, including brand sentiment, and reports these to marketing and cross-functional teams
- Supports competitor and industry trend tracking across social, innovation and media to help inform marketing strategies
- Working closely with Marketing Project Manager, makes sure projects are done on time and on budget, where applicable
- Attends all related cross-functional meetings
- Other duties as assigned
- Meet all deadlines as directed
Skills - Our Ideal Candidate
You Are:
- A self-starter with excellent problem-solving skills and the ability to prioritize and drive results in a fast-paced environment with shifting deadlines
- Creative, curious, and passionate growing as a brand marketer
- Energized to present and work with cross-functional stakeholders
- Proficient in marketing tools and software, including but are not limited to; Microsoft Office (Word, Excel, PowerPoint) and project management tools (Monday)
You Have:
- Bachelor’s Degree
- Minimum 2-3 years of brand marketing, marketing agency and/or product marketing experience
- Preferred: experience working for a CPG brand
- Thrive in a fast-paced environment with multiple priorities
- Organized, detail-oriented, self-motivated, with the ability to easily transition between multiple tasks and problem solve
- Excellent verbal and written communication skills with keen attention to detail
- Proactive, problem-solving, self-starter comfortable working independently
- Has a knack for identifying trends, anticipating changes, and recommending next moves
- Passionate and knowledgeable about health, wellness, nutrition, and consumer packaged goods
About Built Brands
Built Brands is disrupting the “bar” category with a completely new and exciting product called Built Puff. Founded in 2019, Built has skyrocketed from making just a few bars a day, to producing millions and millions each month. Built has a fun and collaborative work environment. We strive for excellence with the purpose of satisfying our customers. At Built, our goal is simple: we want every person on the earth to experience and love the amazing Built Puff!
Pay negotiable based on experience and education.
PLEASE no outside recruiting contact with employer.
